PIGUY GOLF CHALLENGE acquired by INSPIRING GROUP CAPITAL
Context
Inspiring Sport Capital acquired a majority equity stake in Piguy Golf Challenge, buying out the previous financial holding companies. The current operational management team retained a minority stake in the company to ensure continuity and alignment of interests. This acquisition serves as the platform investment for a broader "Buy-and-Build" strategy in the European golf distribution market. The new shareholders aim to accelerate the company's digital transformation by implementing a B-to-B-to-C model (enabling pro shops to sell online via Piguy's inventory) and to pursue external growth opportunities to consolidate the fragmented European market.
PIGUY GOLF CHALLENGE, which reported an EBITDA margin of [members only] in 2019, is valued in this transaction at an EV/EBITDA multiple of 5x–12x, representing a discount to the average currently observed in the Retail & Consumer sector (11.9x).
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Target
Piguy Golf Challenge is a specialized B2B distributor of golf equipment and accessories. The company acts as a key intermediary between major international golf brands and the fragmented network of retail points, including on-course "pro shops," specialized golf stores, and large sports retailers.
Ent. Value
€0–15M
Equity Value
[members only]
Multiples
EV / Revenue
below 1.5x
EV / EBITDA
5x–12x
EV / EBIT
[members only]
Historical Financials (EUR)
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| Date | Acquirer | Target | Country | Sector |
|---|---|---|---|---|
| 07/2021 | GARIBALDI PARTICIPATIONS / SOCIETE GENERALE CAPITAL PARTENAIRES | MATERIEL VELO | FRANCE | Sport |
| 03/2021 | CORE EQUITY HOLDINGS | PROVALLIANCE | FRANCE | Beauty & Cosmetics |
| 01/2020 | 123 IM | SNOWLEADER | FRANCE | Sport |
| 06/2019 | APHEON (EX ERGON) | HAUDECOEUR | FRANCE | Food Retail |
| 02/2019 | EQUISTONE | COURIR | FRANCE | Sport |
| 10/2018 | RAMPHASTOS INVESTMENTS | HEMA | NETHERLANDS | Specialized Retail |
| 10/2017 | OUEST CROISSANCE | EASY CASH | FRANCE | Second-hand Goods |
| 03/2017 | ARDIAN | PROSOL | FRANCE | General Grocery |
| 11/2016 | JD SPORTS | GO OUTDOORS | UNITED KINGDOM | Sport |
| 05/2016 | PUBLIC MARKETS (IPO) | MAISONS DU MONDE | FRANCE | Home & DIY |
REFERENCES
Valuation range: EV €0–15M
Revenue range: €5–25M
EBITDA range: €0–5M
EV/Revenue range: below 1.5x
EV/EBITDA range: 5x - 12x
Note: This page provides detailed data on a private equity M&A transaction. Detailed and exact financial metrics for the acquisition of PIGUY GOLF CHALLENGE by INSPIRING GROUP CAPITAL are reserved for mynth community members. Register for free to unlock full data.
Authors: This transaction was contributed by a verified mynth contributor and cross-checked against available transaction documents and official company communications.