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M&A

EUROPEAN DIGITAL GROUP (EDG)

Acquired by

LATOUR CAPITAL

FRANCE Media & Internet / Content & Publishing / Digital Marketing, SEO, SEA, Data Analytics REV 100m EUR - 500m EUR 12/2023

Target

EUROPEAN DIGITAL GROUP (EDG)

Acquirer

LATOUR CAPITAL

Context

Latour Capital has successfully completed the capital reorganization of European Digital Group, acquiring a 30% stake alongside historical partner Montefiore Investment. This "LBO Bis" transaction, orchestrated by Lazard, was highly competitive, attracting interest from major funds such as Towerbrook and Marlin Equity Partners. The deal is strictly engineered to fuel a massive scale-up phase, aiming to quadruple the group’s revenue from €250M to €1Bn by 2028. To adequately capitalize this ambition, a senior debt package was arranged by a syndicate including CACIB, La Banque Postale, BNP Paribas, and Allianz, representing a leverage of approximately 4x EBITDA. This new funding cycle focuses on aggressive internationalization—targeting 35% of revenue from abroad by 2028—and the continued acquisition of specialists, particularly Salesforce and ServiceNow integrators.

EUROPEAN DIGITAL GROUP (EDG), which reported an EBITDA margin of LOGIN in 2023, is valued in this transaction at an EV/EBITDA multiple of LOGIN, a level to compare with the average currently observed in the TMT (Tech, Media, Telecom) sector (13.6x).

Note that this data is based on contribution from our growing community, composed of M&A and Private Equity professionals, and has been verified by our team to ensure its accuracy.

-> Deep-dive in TMT (Tech, Media, Telecom) market trends

Target

Founded in 2019 in partnership with Montefiore Investment, European Digital Group (EDG) is a leading, ultra-specialized platform dedicated to digital acceleration and transformation. Operating as a high-growth federation of numerous expert companies the group offers a comprehensive suite of B2B technological services across five strategic pillars: digital marketing, online content, Data & AI, HR tech, and cybersecurity/IT services. The enterprise is built upon a highly successful, continuous buy-and-build strategy, positioning itself as a key market consolidator in a fragmented ecosystem.

Ent. Value

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Equity Value

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Multiples Analysis

EV / Revenue

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EV / EBITDA

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EV / EBIT

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Historical Financials (EUR)

Year
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EBITDA
EBIT
2023
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2022
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Other operations with EUROPEAN DIGITAL GROUP (EDG)

REFERENCES

Authors: mynth contributor (mynth data is contributed by M&A / PE professionals and systematically cross-verified with private deal documents and official press releases).

Press release: view release

Acquirer: latour capital