THE INDEPENDENTS acquired by TOWERBROOK & BANIJAY GROUP
Context
The Independents finalized a $400 million fundraising round led by TowerBrook and FL Entertainment, representing a massive secondary leveraged growth operation. This investment, which followed a successful debt financing round led by BIL, Société Générale, and others, is intended to accelerate the group's international expansion and acquisition strategy. The group's ambition is to more than double in size by 2025. The deal allowed for the exit of Cathay Capital while providing the financial backing for the group to further consolidate its position as a "one-stop-shop" partner for iconic luxury brands worldwide.
THE INDEPENDENTS, which reported an EBITDA margin of in 2023, is valued in this transaction at an EV/EBITDA multiple of , a level to compare with the average currently observed in the TMT (Tech, Media, Telecom) sector (15.3x).
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Target
Founded in 2017, The Independents is a preeminent global marketing and communications group exclusively dedicated to premium luxury, fashion, design, and lifestyle brands. Operating through a synergistic portfolio of highly renowned specialized agencies, the enterprise offers a comprehensive suite of services encompassing digital marketing, content creation, high-end event management, and influencer strategy. The group boasts a perfectly balanced global footprint across North America, Europe, the Middle East, and Asia, catering to a vast portfolio of top-tier, iconic corporate clients. Benefiting from a robust historical growth trajectory, the firm acts as a major cross-sector leader, constantly leveraging its integrated expertise to transform its clients into cultural brands while actively pursuing an ambitious global consolidation strategy.
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REFERENCES
Revenue range: 250M - 500M USD
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Authors: This transaction was contributed by a verified mynth contributor and cross-checked against available transaction documents and official company communications.
Press release: view release
Acquirer: towerbrook / banijay group