mynth
01/2022

HARDLOOP acquired by SEVENTURE PARTNERS / KIMA VENTURES

FRANCE Media & Internet / E-commerce & Marketplaces / Specialized E-commerce EV 0M - 15M EUR

Context

Hardloop completed a EUR3 million funding round to accelerate the development of its technological platform and support its European expansion. The round was led by historical investors Seventure Partners and SGPA, alongside a pool of Business Angels and banking partners (Banque Palatine, LCL, Societe Generale). A key component of this transaction is the opening of the company's capital to its employees, allowing the first wave of staff to become shareholders alongside the founders.

HARDLOOP, which reported an EBITDA margin of in 2021, is valued in this transaction at an EV/EBITDA multiple of , representing a to the average currently observed in the TMT (Tech, Media, Telecom) sector (14.8x).

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Target

Established in 2015 by co-founders Guillaume Richard and Julien Jérémie within the French Alps, Hardloop operates as a specialized digital commerce platform dedicated to outdoor sports apparel, footwear, and technical equipment. The company provides a comprehensive product catalog tailored to activities such as hiking, trail running, mountaineering, and cycling. Its business model combines the retail distribution of curated technical gear with an integrated circular offering focused on second-hand items, supported by community engagement initiatives and regional sporting events. Hardloop distributes international performance brands across multiple European geographic markets, managing its administrative and operational fulfillment through several regional hubs in France. By emphasizing customer experience, expert curation, and circular consumption, the business has built a distinct brand identity geared toward mountain enthusiasts, combining premium e-commerce execution with a long-term commitment to sustainable outdoor recreation.

Ent. Value

Equity Value

Multiples

EV / Revenue

EV / EBITDA

EV / EBIT

Historical Financials (EUR)

Year
Rev
EBITDA
EBIT
2021
2020

Other operations with HARDLOOP

List of similar M&A transactions (Date, Acquirer, Target, Country, Sub-sector)
DateAcquirerTargetCountrySector
08/2026IXO PRIVATE EQUITYHARDLOOPFRANCESpecialized E-commerce

REFERENCES

Valuation range: EV 0M - 15M EUR

Revenue range: 5M - 25M EUR

EBITDA range: 0M - 5M EUR

Note: This page provides detailed data on a private equity M&A transaction. Detailed and exact financial metrics for the acquisition of HARDLOOP by SEVENTURE PARTNERS / KIMA VENTURES are reserved for mynth community members. Register for free to unlock full data.

Authors: This transaction was contributed by a verified mynth contributor and cross-checked against available transaction documents and official company communications.

Target: hardloop

Acquirer: kima ventures / seventure partners