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09/2023

HOSTESS BRANDS, INC. acquired by THE J.M. SMUCKER CO.

UNITED STATES Food Processing / Food Products EV 3b - 100b USD

Context

The J.M. Smucker Co. has entered into a definitive agreement to acquire Hostess Brands. This transformative transaction expands Smucker's presence in the fast-growing "sweet baked goods" category, adding iconic brands like Twinkies to its portfolio. The deal structure involves a mix of cash and stock, with Smucker paying $34.25 per share. The acquisition is expected to be accretive to margins and earnings in the first year, with estimated annual run-rate synergies of $100 million to be realized within two years. It also significantly enhances Smucker's distribution capabilities in the convenience store channel, where Hostess is a market leader.

HOSTESS BRANDS, INC., which reported an EBITDA margin of LOGIN in 2023, is valued in this transaction at an EV/EBITDA multiple of LOGIN, representing a LOGIN to the average currently observed in the AgriFood sector (10.5x).

Note that this data is based on contribution from our growing community, composed of M&A and Private Equity professionals, and has been verified by our team to ensure its accuracy.

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Target

Hostess Brands is a leading North American sweet snacks company, famous for its portfolio of iconic brands such as Twinkies, Ding Dongs, Ho Hos, Donettes, and Voortman cookies. Headquartered in Kansas, the company focuses on the "indecent snacking" segment, offering convenient, pre-packaged treats. Hostess has a unique strength in the convenience store (C-Store) channel and a highly efficient distribution model ("warehouse-to-shelf"). Before the acquisition, it was a publicly traded company (NASDAQ: TWNK) that had successfully revitalized its brand portfolio following a previous restructuring.

Ent. Value

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Multiples

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EV / EBITDA

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Historical Financials (USD)

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2023
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REFERENCES

Valuation range: EV 3b - 100b USD

Revenue range: 1b - 3b USD

EBITDA range: 250M - 500M USD

Note: This page provides detailed data on a private equity M&A transaction. Detailed and exact financial metrics for the acquisition of HOSTESS BRANDS, INC. by THE J.M. SMUCKER CO. are reserved for mynth community members. Register for free to unlock full data.

Authors: verified mynth contributor (mynth data is contributed by M&A / PE professionals and systematically cross-verified with private deal documents and official press releases).