JOTT acquired by L CATTERTON
Context
L Catterton acquired a majority stake in JOTT to transform the family-run SME into a global brand. The Gourdikian family retained a significant minority stake. At the time of the deal, the company was valued based on an EBITDA of ~EUR25M and a turnover of ~EUR70M. The strategy focused on international expansion (Asia/Europe) and e-commerce acceleration.
JOTT, which reported an EBITDA margin of LOGIN in 2019, is valued in this transaction at an EV/EBITDA multiple of LOGIN, a level to compare with the average currently observed in the Retail & Consumer sector (11.3x).
Note that this data is based on contribution from our growing community, composed of M&A and Private Equity professionals, and has been verified by our team to ensure its accuracy.
-> Deep-dive in Retail & Consumer market trends
Target
A Marseille-based brand specializing in high-quality, lightweight, and colorful down jackets that can be easily folded into a small pouch. JOTT has established a strong intergenerational appeal with a "premium yet accessible" positioning, distributed through a dense network of owned stores and franchises.
Ent. Value
LOGIN
Equity Value
LOGIN
Multiples
EV / Revenue
LOGIN
EV / EBITDA
LOGIN
EV / EBIT
LOGIN
Historical Financials (EUR)
Similar deals in Retail & Consumer
| Date | Acquirer | Target | Country | Sector | Deal Context |
|---|---|---|---|---|---|
| 11/2020 | 3I | MPM | UNITED KINGDOM | Consumer Products | 3i Group agreed to invest approximately 125 million to acquire a majority stake in MPM alongside the existing management team. The transaction is built on a thesis of international expansion: 3i aims to use its global network and brand building expertise to accelerate MPM's growth in North America, a key strategic priority. The partnership also focuses on supporting product innovation and sustainability initiatives (such as recyclable packaging). |
| 11/2020 | NORDIC CAPITAL | BRITAX CHILDCARE | UNITED KINGDOM | Consumer Products | The Carlyle Group sold 100% of Britax Childcare to Nordic Capital following approximately five years of ownership during which revenues approximately doubled and earnings more than doubled. Carlyle had acquired the business from Britax International in October 2005 and focused its value creation strategy on geographic expansion into emerging markets, product range diversification including the launch into wheeled goods and travel systems, enhancement of the company's online presence, and continuous investment in R&D and safety technology innovation. |
| 10/2019 | CAPITAL CROISSANCE | ONATERA | FRANCE | Consumer Products | Capital Croissance, a French growth equity firm, entered the capital of Onatera through a growth equity transaction structured as a capital reorganization and recapitalization. The deal involves an equity injection alongside a reshuffling of existing shareholders, with Capital Croissance taking the place of exiting shareholder Entrepreneur Venture, which had entered the company in 2015. The operation is designed to support Onatera’s next phase of expansion, including business model evolution, geographic reach, and potential external growth opportunities. The funds are intended to finance initiatives such as the deployment of physical retail locations, international development, and further optimization of the digital and logistics infrastructure. From a strategic standpoint, the transaction provides Onatera with both capital and advisory support from an investor club composed of entrepreneurs and family offices, reinforcing governance and access to networks. |
| 07/2019 | COLGATE-PALMOLIVE | FILORGA | FRANCE | Consumer Products | The transaction between Filorga and Colgate-Palmolive is a major strategic operation, which enables Colgate-Palmolive to strengthen its position in the personal care market. This acquisition allows Colgate-Palmolive to complete its range of personal care products, by integrating the expertise and products of Filorga. The transaction is also an opportunity for Colgate-Palmolive to strengthen its presence in the European market, where Filorga is already well established. The sale of Filorga to Colgate-Palmolive is the result of a sale process led by Goldman Sachs and BNP Paribas, which has attracted the attention of several cosmetics giants. The transaction is expected to be finalized by the end of the third quarter of 2019. |
| 03/2019 | MAUS FRERES | THE KOOPLES | FRANCE | Consumer Products | The Kooples has been acquired by the Swiss family group Maus Freres, which also owns Lacoste, Gant, and Aigle, as part of its development strategy focused on accessible luxury premium brands. The brand was previously owned by the Elicha family (founder and majority shareholder) and the LBO France fund, which held a 20% stake. |
| 01/2019 | L'OCCITANE GROUP | ELEMIS | UNITED KINGDOM | Consumer Products | L'OCCITANE announced the acquisition of ELEMIS, a UK-based luxury skincare brand aiming to strengthen its portfolio of luxury beauty brands and expand its presence in the luxury cosmetics market. This acquisition is the largest since the listing of L'Occitane on the Hong Kong Stock Exchange in 2010. ELEMIS will become a wholly-owned subsidiary, with a growth strategy focused on innovation and quality. The french group expects this acquisition to increase its presence in the luxury cosmetics market, particularly in Asia-Pacific, where the group has a strong presence. The acquisition of ELEMIS will also enable L'OCCITANE to develop its omnichannel distribution strategy and strengthen its position in the skincare market. The acquisition is expected to be completed in the first quarter of 2019, with ELEMIS' management team remaining in place to lead the brand's growth and development. |
| 08/2018 | MANAGEMENT & PRIVATE INVESTORS | DESIGUAL | SPAIN | Consumer Products | The deal involves the sale of Eurazeo's 10% stake in Desigual to Thomas Meyer, the company's founder and controlling shareholder. This transaction is the result of a strategic decision by Eurazeo to exit its investment in Desigual, which was made in 2014. During its four-year investment period, Eurazeo actively supported Desigual's transformation, including the development of a new brand image, the expansion of its digital distribution channel, and the optimization of its retail network. The transaction marks the final conclusion of Eurazeo’s investment cycle in the asset. While the exit multiple of 0.5x capital invested reflects the headwinds faced by the retail brand during its transformation phase, the divestment allows Eurazeo to fully reallocate its capital and strategic focus toward higher-yielding investment verticals |
| 07/2018 | PAI PARTNERS | ASMODEE GROUP | FRANCE | Consumer Products | PAI Partners has reached an agreement to acquire a majority stake in Asmodee from Eurazeo, following a highly competitive auction process involving major private equity players and strategic investors. The transaction marks the successful conclusion of Eurazeo’s five-year holding period, during which the target underwent a massive transformation through more than 20 build-up acquisitions. Under the new ownership structure, the existing management team, led by CEO Stephane Carville, is expected to reinvest significantly, retaining approximately 30% of the capital. The strategic rationale for PAI Partners is to replicate the company's historical growth trajectory by further accelerating its international expansion, particularly in the United States, and deepening its penetration in the digital gaming and content licensing segments. The acquisition is supported by a robust financing package featuring a leverage level of approximately 6.0x EBITDA, highlighting the resilience and strong cash-flow generation of the board game sector. This move positions Asmodee as a central platform for future consolidation in the global tabletop gaming market. |
| 03/2017 | LVMH | MAISON FRANCIS KURKDJIAN | FRANCE | Consumer Products | LVMH acquired a 61% controlling majority stake in Maison Francis Kurkdjian in a highly strategic, friendly transaction designed to accelerate the niche fragrance house's global expansion. The deal was structured via a definitive share purchase agreement under which the French conglomerate bought out the majority position while the remaining 39% of the capital stayed tightly controlled by the founding partners, Marc Chaya and Francis Kurkdjian. The transaction immediately integrates the boutique perfumer into LVMH's institutional infrastructure, granting the brand significant logistical backing, real estate leverage for retail expansion, and enhanced procurement power, while strictly preserving its creative independence, unique brand identity, and standard-setting artisanal quality. |
| 02/2017 | THE CARLYLE GROUP | GOLDEN GOOSE | ITALY | Consumer Products | Carlyle acquired a 100% controlling stake in Golden Goose from Ergon Capital Partners and minority investors. The EV represents a massive exit for Ergon, which had purchased the company less than 2 years prior (May 2015) for an enterprise value of EUR100m. The rapid valuation increase was driven by the explosive growth of the sneaker market. Carlyle beat out a long list of bidders, including BC Partners, Permira and the Qatari fund Mayhoola. |
REFERENCES
Revenue range: 50M - 100M EUR
EBITDA range: 10M - 30M EUR
Note: This page provides detailed data on a private equity M&A transaction. Detailed and exact financial metrics for the acquisition of JOTT by L CATTERTON are reserved for mynth community members. Register for free to unlock full data.
Authors: verified mynth contributor (mynth data is contributed by M&A / PE professionals and systematically cross-verified with private deal documents and official press releases).
Target: jott
Acquirer: l catterton