Mcwin Capital Partners takes majority stake in Sticks’n’sushi
Context
The acquisition of Sticks’n’Sushi by McWin Capital Partners is structured as a control‑oriented acquisition, with McWin securing a majority stake in the business while retaining the existing management team and brand identity. At the time of the transaction, Sticks’n’Sushi operates 27 restaurants across the UK, Denmark, and Germany , illustrating a multi‑market, mid‑market platform that has extended its footprint from its core Danish base to the UK and Germany over many years. McWin positions the transaction as a strategic add‑on to its existing restaurant portfolio, leveraging its scale, sector expertise, and cross‑brand resources to support further expansion in the UK and Germany, two markets where Sticks’n’Sushi is still relatively nascent. The sponsor highlights the resilience of Sticks’n’Sushi through recent cost headwinds, the quality of its leadership, and the structural tailwinds in the sushi category (female‑friendly, family‑friendly, and suited for business and leisure occasions). The investment underscores McWin’s opportunistic strategy: seeking high‑performing concepts and teams that can scale, with a strong emphasis on unit economics, brand strength, and leadership quality.
By taking control of Sticks’n’sushi, Mcwin Capital Partners continues its expansion strategy. Previously, the group had completed 2 acquisitions, including Big Mamma in 2023.
Sticks’n’sushi, which reported an EBITDA margin of [members only] in 2024, is valued in this transaction at an EV/EBITDA multiple of 10x–18x.
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Target
Sticks’n’Sushi is a Danish‑founded, upscale Japanese‑style restaurant group specializing in premium sushi, yakitori, and other Japanese small plates, positioned in the mid‑ to upper‑casual dining segment. The brand is culturally embedded in Denmark, where it is considered an “institution” with a long‑standing, highly loyal customer base and strong brand recognition. The group has successfully expanded beyond its home market, operating a portfolio of 27 restaurants across the UK, Denmark, and Germany, with a focus on high‑quality ingredients, curated interiors, and a versatile day‑part mix (from casual weeknight dinners to group dining and business occasions).
Ent. Value
€50–150M
Equity Value
[members only]
Multiples
EV / Revenue
below 1.5x
EV / EBITDA
10x–18x
EV / EBIT
[members only]
Historical Financials (EUR)
Other operations with Mcwin Capital Partners
Similar deals in Hospitality & Leisure
| Date | Acquirer | Target | Country | Sector |
|---|---|---|---|---|
| 07/2024 | PIPER | MARTIN RANDALL TRAVEL | UNITED KINGDOM | Tour Operators |
| 03/2024 | COMPAGNIE DES ALPES | GROUPE URBAN | FRANCE | Leisure Facilities |
| 01/2024 | BASIC-FIT | RSG SPAIN | SPAIN | Leisure Facilities |
| 12/2023 | SHAMAL HOLDING | SUSHISAMBA GROUP | UNITED KINGDOM | Restaurants / Chains |
| 12/2023 | PUBLIC INVESTMENT FUND PIF | ROCCO FORTE HOTELS | UNITED KINGDOM | Hotels & Accommodation |
| 11/2023 | GENERAL ATLANTIC | JOE & THE JUICE | DENMARK | Restaurants / Chains |
| 10/2023 | LOV GROUP | ANGE BOULANGERIE | FRANCE | Restaurants / Chains |
| 10/2023 | CALVETON / BREAL CAPITAL | THE EVOLV COLLECTION | UNITED KINGDOM | Restaurants / Chains |
| 09/2023 | MCWIN CAPITAL PARTNERS | BIG MAMMA | FRANCE | Restaurants / Chains |
| 09/2023 | PARADIES | TASTES ON THE FLY | UNITED STATES | Restaurants / Chains |
REFERENCES
Valuation range: EV €50–150M
Revenue range: €50–100M
EBITDA range: €5–25M
EV/Revenue range: below 1.5x
EV/EBITDA range: 10x - 18x
Note: This page provides detailed data on a private equity M&A transaction. Detailed and exact financial metrics for the acquisition of Sticks’n’sushi by Mcwin Capital Partners are reserved for mynth community members. Register for free to unlock full data.
Authors: This transaction was contributed by a verified mynth contributor and cross-checked against available transaction documents and official company communications.
Target: sticks’n’sushi
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