DOMAINE DES LAMBRAYS acquired by LVMH
Context
LVMH acquired 100% of the Domaine des Lambrays from the Freund family in a highly competitive and strategic transaction. The deal was structured via a definitive asset and corporate equity purchase agreement that concluded a highly confidential bidding war among elite global wealth brackets and rival luxury syndicates. The transaction immediately transitioned the historic estate into LVMH’s institutional Wines & Spirits division, keeping long-term winemaker Thierry Brouin operationally embedded to ensure stylistic continuity. This acquisition successfully granted LVMH an unmatched cultural and commercial foothold in the Côte de Nuits, leveraging the conglomerate's global distribution muscle and hospitality network to maximize the asset's prestige allocation framework worldwide.
DOMAINE DES LAMBRAYS, which reported an EBITDA margin of in 2013, is valued in this transaction at an EV/EBITDA multiple of , a level than the average currently observed in the AgriFood sector (11.0x).
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Target
Domaine des Lambrays is one of the oldest and most prestigious viticultural estates in Burgundy, recognized globally as the "jewel of the Côte de Nuits." Located in the historic commune of Morey-Saint-Denis, the estate's heritage dates back to 1365, when it was first recorded in the registry of the Abbey of Cîteaux as the "Cloux des Lambrey." Its business model relies on the production of ultra-exclusive, terroir-driven fine wines, anchored by its near-monopoly (quasi-monopole) over the 8.66-hectare Clos des Lambrays Grand Cru parcel. The company's commercial framework is characterized by extreme volume scarcity and structural price inelasticity, producing an average of just 35,000 bottles annually from low-yielding, deeply rooted pinot noir vines averaging 60 to 90 years of age. Beyond its flagship Grand Cru, the domain diversifies its high-margin allocation model with selective premier cru parcels, including white chardonnays from Puligny-Montrachet (Clos du Cailleret and Les Folatières). Strategically, the firm represents a highly coveted, trophy asset in a tightly supply-constrained Burgundy land market where grand cru appellations are exceptionally rare and fiercely protected.
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REFERENCES
Valuation range: EV 100M - 350M EUR
Revenue range: 0M - 5M EUR
EBITDA range: 0M - 5M EUR
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Authors: This transaction was contributed by a verified mynth contributor and cross-checked against available transaction documents and official company communications.
Press release: view release
Target: domaine des lambrays
Acquirer: lvmh