Capital Croissance invests in Bonsoirs

The investment fund Capital Croissance, through its Edelweiss Croissance I vehicle, signed a minority‑stake acquisition in the French home‑textile brand Bonsoirs. The transaction, executed in September 2026, is structured as the first leveraged buy‑out of Bonsoirs, with senior bank debt provided by Banque Populaire Rives de Paris, LCL and CIC. Founder and President Nicolas Morschl retained a controlling interest, while historic shareholders including Founders Future and several business angels remained invested. Capital Croissance will support Bonsoirs as it pursues three clearly defined growth levers. First, the brand plans to deepen its presence in existing European markets (Germany, Italy, Belgium, the Netherlands and Switzerland) where online sales already represent more than a quarter of total turnover. Second, the company will expand its selective brick‑and‑mortar network, building on flagship stores opened in Paris, Lille and Lyon since 2023. Third, the product portfolio will be broadened further beyond bedding to encompass bath textiles, curtains, décor and table linens, maintaining the premium‑accessible positioning that has driven profitable growth since the 2017 launch. The company projected a revenue of €25–50M in 2026. Since its digital‑first launch, Bonsoirs has leveraged a strong online community and data‑driven marketing to achieve double‑digit annual growth. Capital Croissance’s participation follows a previous funding history that includes equity rounds in 2018 and 2022, and reflects the fund’s focus on high‑growth consumer brands with proven profitability. The partnership was advised on the sell‑side by D&A Corporate Finance and on the buy‑side by the same advisor, with legal counsel from Agilys Avocats and Argos Avocats. By adding a minority shareholder with sector expertise and a network of entrepreneurs, Bonsoirs aims to accelerate its international rollout and retail footprint while preserving the brand DNA articulated by its founder.

By taking control of Bonsoirs, Capital Croissance continues its expansion strategy. Previously, the group had completed 2 acquisitions, including STID in 2024.