LOTTOMATICA acquired by GAMENET GROUP
Context
IGT’s Italian B2C businesses has been acquired by Gamenet Group, a subsidiary of the Apollo-backed Gamma Bidco. Strategically, this acquisition marks the creation of the undisputed market leader in the Italian gaming sector, effectively doubling the group’s size and significantly enhancing its competitive moat across online and retail channels. The rationale for the deal centers on achieving significant cost synergies—projected at up to 50 million EUR annually within 24 months—and the vertical integration of high-quality B2C assets. Despite the market uncertainty of the COVID-19 pandemic, the transaction demonstrates a strong conviction in the resilience of the Italian regulated gaming market and the scalability of Gamenet's platform.
LOTTOMATICA, which reported an EBITDA margin of LOGIN in 2019, is valued in this transaction at an EV/EBITDA multiple of LOGIN, a level LOGIN than the average currently observed in the Retail & Consumer sector (11.1x).
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Target
Lottomatica’s B2C divisions represent the Italian retail and online gaming operations of International Game Technology (IGT). The business operates as a leading multi-channel provider in the Italian gaming market, with a dominant presence across online gaming, sports betting, and gaming machines. Its operational infrastructure includes a comprehensive network of Amusement with Prize (AWP) machines and Video Lottery Terminals (VLTs) distributed throughout Italy. The company’s business model is built on high-volume transaction processing and a diversified gaming portfolio that caters to a broad consumer base through both digital platforms and physical points of sale. By leveraging recognized brand equity and a robust technological framework, the firm maintains a high degree of market share in the regulated Italian betting sector. The company's value proposition is centered on providing a secure and regulated gaming experience, supported by a sophisticated data-driven approach to customer management and odds-setting.
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REFERENCES
Valuation range: EV 500M - 1.5b EUR
Revenue range: 450M - 900M EUR
EBITDA range: 150M - 250M EUR
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Authors: verified mynth contributor (mynth data is contributed by M&A / PE professionals and systematically cross-verified with private deal documents and official press releases).