BASIC-FIT acquired by 3I
Context
The investment by 3i Group plc in Basic-Fit marks a significant milestone in the company's growth journey. The strategic rationale behind the deal is to support Basic-Fit's further domestic and international expansion, leveraging 3i's extensive experience in the retail discount market and its network of professionals. The partnership aims to accelerate Basic-Fit's growth, capitalizing on the increasing demand for affordable fitness options in Europe. With 3i's investment, Basic-Fit will be able to enhance its operations, expand its reach, and solidify its position as a leading discount fitness operator in Europe. The deal also marks the introduction of Ronald van der Vis as chairman of the Board, bringing extensive retail and international experience to the company. The future objectives of the partnership include driving growth, improving operational efficiency, and increasing value creation for all stakeholders involved.
BASIC-FIT, which reported an EBITDA margin of LOGIN in 2013, is valued in this transaction at an EV/EBITDA multiple of LOGIN, a level to compare with the average currently observed in the Retail & Consumer sector (11.0x).
Note that this data is based on contribution from our growing community, composed of M&A and Private Equity professionals, and has been verified by our team to ensure its accuracy.
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Target
Basic-Fit is a leading discount fitness operator in Europe, founded in 2003 and headquartered in Hoofddorp, The Netherlands. The company operates over 200 discount gyms across The Netherlands, Belgium, Spain, and France, catering to approximately half a million members. Basic-Fit offers high-quality fitness memberships at an affordable price point, starting from €15.95 per month, which includes access to state-of-the-art equipment, virtual group classes, and 24-hour opening at select locations. With a strong presence in The Netherlands and Belgium, where it is the market leader, Basic-Fit has demonstrated solid growth driven by consumer trends focusing on health and wellness. The company's business model is centered around providing affordable, convenient, and high-quality fitness services to its members, allowing it to capitalize on the growing demand for discount fitness options in Europe.
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Historical Financials (EUR)
Other operations with BASIC-FIT
| Date | Acquirer | Target | Country | Sector | Deal Context |
|---|---|---|---|---|---|
| 07/2026 | BASIC-FIT | WELLYOU | GERMANY | Hospitality & Leisure | Basic‑Fit has announced the acquisition of German fitness operator Wellyou from its private‑equity owner Auctus Capital Partners. The transaction is structured as an all‑cash purchase and is slated for completion in the third quarter of 2026. At the time of the announcement, Wellyou operated 41 clubs in northern Germany and maintained a membership base of roughly 110,000 individuals. The deal adds these locations to Basic‑Fit’s existing German portfolio, which already includes 74 clubs and 22 sites acquired through its Clever Fit subsidiary |
| 05/2016 | PUBLIC MARKETS (IPO) | BASIC-FIT | NETHERLANDS | Hospitality & Leisure | Basic-Fit N.V. announced the commencement of an initial public offering on Euronext Amsterdam, issuing up to 24,666,667 new ordinary shares and up to 2,000,000 existing shares held by current shareholders. The offering period opened on 31 May 2016 for institutional and retail investors, with a pricing range set between €15 and €20 per share and an over‑allotment option for an additional 15 percent of the total shares. The prospectus detailed the allocation process, lock‑up agreements for selling shareholders, and the intended use of net proceeds to refinance debt and fund further club expansion |
REFERENCES
Valuation range: EV 300M - 700M EUR
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Authors: verified mynth contributor (mynth data is contributed by M&A / PE professionals and systematically cross-verified with private deal documents and official press releases).
Press release: view release
Target: basic-fit
Acquirer: 3i