SWEET EARTH acquired by NESTLE
Context
Nestle acquired Sweet Earth from founders Kelly Swette and Brian Swette in an agreement completed on 7 September 2017. Sweet Earth had reported annual revenue of $10–30M. At the time of the transaction, Sweet Earth operated a dedicated manufacturing facility in Moss Landing and produced a catalogue of more than fifty retail plant-based items distributed across American retail networks. The transaction established an operational foothold for the buyer within the North American plant-based and chilled vegetarian culinary market. Sweet Earth continued to operate as an independent business unit within the regional corporate food divisions of Nestle USA. Founders Kelly Swette and Brian Swette agreed to remain with the company in executive management capacities to lead product innovation, brand marketing, and daily manufacturing operations alongside the corporate parent. The agreement maintained all manufacturing activities at the existing production facility in California, supporting retail product pipeline development and supply continuity across grocery store channels. The parties finalized the transfer of share capital without external shareholder delays or regulatory interventions.
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Target
Headquartered in Moss Landing, California, Sweet Earth develops, prepares, and packages plant-based convenience foods and vegetarian meat alternatives. The company manufactures frozen entrees, breakfast burritos, handheld savoury pockets, and plant-based deli slices and burgers using ingredients such as seitan, tofu, legumes, grains, and culinary spices. The business produces its frozen and chilled food ranges in-house within dedicated commercial food production and culinary packaging facilities. It distributes products through conventional supermarket chains, independent organic grocery stores, and retail food co-operatives across the United States. Founded in 2011 by Kelly Swette and Brian Swette, the firm serves retail food consumers seeking ready-to-eat vegetarian and vegan meal options.
Ent. Value
$10–30M
Equity Value
[members only]
Multiples
EV / Revenue
[members only]
EV / EBITDA
[members only]
EV / EBIT
[members only]
Historical Financials (USD)
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REFERENCES
Revenue range: $10–30M
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Authors: This transaction was contributed by a verified mynth contributor and cross-checked against available transaction documents and official company communications.
Press release: view release
Acquirer: nestle