ORIENTIS GOURMET acquired by NEXT WORLD EVERGREEN
Context
Next World Evergreen, a private‑market investor with a permanent‑capital structure and a focus on retail and consumer‑goods brands, invested EUR 20 million in Orientis Gourmet, the holding company behind the Kusmi Tea and LØv Organic brands. The transaction is structured as a minority stake, with the Orebi family remaining the majority and controlling shareholder, and the capital injection deployed primarily through an equity increase. The investment is part of a broader strategy to accelerate the international rollout of Kusmi Tea, including deeper penetration in the German market, where the brand already enjoys strong margin potential, and the expansion of franchise‑driven boutique networks in Asia, with entries in Korea scheduled for 2018 through a partnership with Blue Bell. Orientis Gourmet plans to allocate around EUR 6 million over three years to modernize its blending, flavoring, and packaging lines at the Saint‑Vigor‑d’Ymonville site, including the introduction of automated sachet‑filling equipment, which allows the group to bring previously outsourced pouch‑making activities back to France while maintaining cost equivalence.
ORIENTIS GOURMET, which reported an EBITDA margin of LOGIN in 2016, is valued in this transaction at an EV/EBITDA multiple of LOGIN, representing a LOGIN to the average currently observed in the AgriFood sector (10.2x).
Note that this data is based on contribution from our growing community, composed of M&A and Private Equity professionals, and has been verified by our team to ensure its accuracy.
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Target
Kusmi Tea is a French premium tea brand and lifestyle‑driven consumer‑good company operating under the parent group Orientis Gourmet. The brand specializes in high‑quality loose‑leaf teas, infusions, and specialty blends, positioning itself at the upper end of the tea market with a strong focus on design, flavor innovation, and a refined, contemporary identity. Kusmi Tea products are based on teas imported from origin countries such as China, India, and Ceylon, then blended, aromatized, and packaged at Orientis Gourmet’s industrial site in Saint‑Vigor‑d’Ymonville near Le Havre, which handles the full production chain from blending to sachet‑filling and logistics. The company also owns the bio‑oriented brand LØv Organic, which strengthens its positioning in the natural and organic tea segment. Kusmi Tea sells through a mixed‑channel model, including its own network of approximately 100 shops worldwide (in 2017, with around 70 in France), concessions in major Parisian department stores, Monoprix, and other specialty retailers, as well as e‑commerce.
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Historical Financials (EUR)
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REFERENCES
Valuation range: EV 50M - 150M EUR
Revenue range: 50M - 100M EUR
EBITDA range: 0M - 5M EUR
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Authors: verified mynth contributor (mynth data is contributed by M&A / PE professionals and systematically cross-verified with private deal documents and official press releases).
Target: orientis gourmet
Acquirer: next world evergreen