MESSAGE BROADCAST acquired by OCEANSOUND PARTNERS
Context
LINK Mobility has executed a strategic divestiture of its Message Broadcast subsidiary to focus on core operational priorities within the European market. This transaction aligns with the seller’s portfolio optimization strategy, aiming to improve earnings predictability by exiting a niche, weather-dependent segment with high revenue variability. The exit allows the seller to streamline its operational focus toward broader enterprise digital messaging, supported by a strong contract backlog and stable growth profiles in the European market. By separating this business from the parent organization, the transaction also facilitates a significant deleveraging of the seller's balance sheet, providing immediate liquidity to enhance the capital structure.
In the past, Message Broadcast was acquired by Link Mobility in 2021 as part of its expansion strategy.
MESSAGE BROADCAST, which reported an EBITDA margin of in 2022, is valued in this transaction at an EV/EBITDA multiple of , representing a to the average currently observed in the TMT (Tech, Media, Telecom) sector (15.3x).
-> Deep-dive in TMT (Tech, Media, Telecom) market trends
Target
Message Broadcast provides specialized messaging solutions and critical event notification systems tailored for the highly regulated utilities industry. The business model is centered on providing mission-critical communication infrastructure that enables utilities to manage high-volume transactional alerts and real-time event-based messaging. Its value proposition is built upon reliability and the ability to operate within complex, regulated utility environments where accurate, time-sensitive communication is required. The company’s strategy focuses on delivering niche, high-value alerting services that function as a critical utility-grade communication layer. By providing tools that are adaptable to weather-dependent events and specific customer operational needs, the firm facilitates direct, reliable connectivity between utility providers and their customers.
Ent. Value
Equity Value
Multiples
EV / Revenue
EV / EBITDA
EV / EBIT
Historical Financials (USD)
Other operations with MESSAGE BROADCAST
| Date | Acquirer | Target | Country | Sector |
|---|---|---|---|---|
| 06/2021 | LINK MOBILITY | MESSAGE BROADCAST | UNITED STATES | MarTech |
REFERENCES
Valuation range: EV 300M - 700M USD
EBITDA range: 5M - 25M USD
Note: This page provides detailed data on a private equity M&A transaction. Detailed and exact financial metrics for the acquisition of MESSAGE BROADCAST by OCEANSOUND PARTNERS are reserved for mynth community members. Register for free to unlock full data.
Authors: This transaction was contributed by a verified mynth contributor and cross-checked against available transaction documents and official company communications.
Press release: view release
Acquirer: oceansound partners