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MC2 SAINT BARTH

Acquired by

PENINSULA CAPITAL / PERCASSI

ITALY Luxury Goods REV [1m EUR - 100m EUR] 11/2022

Target

MC2 SAINT BARTH

Acquirer

PENINSULA CAPITAL / PERCASSI

Context

Peninsula Capital and the Percassi Group acquired a 40% stake in Lanikai S.r.l., the owner of the MC2 Saint Barth brand. The founders, Massimiliano Ferrari and Raffaele Noris, retained a 60% majority. The partnership aims to accelerate the brand's international expansion, leveraging Percassi's retail expertise to open new mono-brand boutiques in the US (Los Angeles), Middle East, and Asia. At the time of the deal, the brand operated 53 boutiques and had a strong e-commerce presence (25% of sales).

This transaction is part of the Retail & Consumer industry, which currently tracks an average EBITDA multiple of 10.9x since the beginning of 2026, 11.3% decrease compared to 2025. This data is based on contribution from our growing community, composed of M&A and Private Equity professionals, and has been verified by our team to ensure its accuracy.

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Target

Founded in 1994 by Massimiliano Ferrari and Raffaele Noris, MC2 Saint Barth is a high-end Italian beachwear brand. Inspired by the chic and relaxed atmosphere of St. Barth, the brand offers vibrant collections for men, women, and children. Beyond its iconic swimwear, the group has expanded into year-round apparel (winter sweaters, accessories) with a strong international retail and wholesale presence.

Ent. Value

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Equity Value

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Multiples Analysis

EV / Revenue

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EV / EBITDA

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EV / EBIT

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Historical Financials (EUR)

Year
Rev
EBITDA
EBIT
2021
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2020
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Other operations with MC2 SAINT BARTH

mynth data is contributed by M&A / PE professionals and systematically cross-verified against private deal documents and official releases. All source materials are destroyed post-validation to guarantee data anonymity and compliance.