At what enterprise value was GONG CHA GROUP acquired in 2019?

You can find the full valuation details of GONG CHA GROUP on mynth capital. By registering for free, you get access to complete and exact transaction details including enterprise value, revenue, and EBITDA. Additionally, our database shows that the Retail & Consumer industry currently tracks an average EBITDA multiple of 11.0x, providing a valuable benchmark for this transaction.

What was the EV/EBITDA of GONG CHA GROUP when it was acquired by TA ASSOCIATES?

The exact EV/EBITDA multiple for GONG CHA GROUP is available on mynth capital. For comparison, the Retail & Consumer sector currently shows an average EBITDA multiple of 11.0x. Join our community for free to access full valuation data and industry trends.

When was GONG CHA GROUP acquired by TA ASSOCIATES?

GONG CHA GROUP was acquired by TA ASSOCIATES in 2019.

What is Enterprise Value (EV)?

Enterprise Value (EV) is a measure of a company's total value, often used as a more comprehensive alternative to equity market capitalization. EV includes in its calculation the market capitalization of a company but also short-term and long-term debt as well as any cash on the company's balance sheet.

What is the EV/EBITDA multiple and why is it used?

The EV/EBITDA multiple is a financial ratio that compares a company's Enterprise Value (EV) to its Earnings Before Interest, Taxes, Depreciation, and Amortization (EBITDA). It is widely used in M&A and valuation because it allows for comparisons between companies with different capital structures and provides a clear view of operational profitability.

How is the data for the GONG CHA GROUP acquisition sourced and is it reliable?

Mynth data is contributed by a professional community of M&A and Private Equity experts. Each transaction, including the GONG CHA GROUP deal, is systematically cross-verified by our team using private deal documents and official sources. You can also find the official press release for this transaction here: https://www.ta.com/news/ta-associates-announces-strategic-growth-investment-in-gong-cha-group/

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Home Database Retail & ConsumerGONG CHA GROUP

08/2019

GONG CHA GROUP acquired by TA ASSOCIATES

TAIWAN Hospitality & Leisure / Hospitality / Restaurants / Chains REV 1m USD - 100m USD

Context

The transaction involves a strategic growth investment by TA Associates in Gong Cha Group, with participation from the founders of Gong Cha Korea. This move represents a significant platform investment in the global consumer beverage space, supported by a unitranche debt financing package from Partners Group that includes an equity kicker. The strategic rationale is underpinned by the desire to accelerate the brand’s expansion into new and existing international markets, leveraging the acquirer’s deep global resources and long history of building value in franchised retail models. By appointing an experienced leadership team with backgrounds in global QSR expansion, the partnership aims to professionalize operations and strengthen the company's position as a dominant leader in the global tea market, which continues to outperform the coffee sector in terms of total market size. This investment highlights a growing trend of institutional capital targeting high-growth, profitable Asian-origin brands with proven scalability in Western markets.

GONG CHA GROUP, which reported an EBITDA margin of LOGIN in 2019, is valued in this transaction at an EV/EBITDA multiple of LOGIN, a level to compare with the average currently observed in the Retail & Consumer sector (11.0x).

Note that this data is based on contribution from our growing community, composed of M&A and Private Equity professionals, and has been verified by our team to ensure its accuracy.

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Target

Gong Cha Group is a premier global franchisor and operator specializing in high-quality Taiwanese-style bubble and milk tea. Established in 2006 in Kaohsiung, the company has transformed from a local specialty shop into one of the world's most recognized tea brands, operating more than 1,000 stores across 17 countries. Its business model is primarily franchise-led, utilizing a diverse range of retail formats including urban storefronts, mall-based kiosks, and high-traffic transit locations. The group maintains a strict commitment to quality, sourcing tea from select Taiwanese estates and ensuring fresh brewing cycles every four hours. This focus on premium ingredients and innovation in seasonal tea-based drinks has allowed the firm to capture significant market share in the rapidly expanding global beverage sector. Strategically, the entity benefits from a capital-light model and strong brand equity, positioning it as a leading platform for further consolidation in the fragmented global tea market. Its value proposition is centered on the "tribute tea" heritage, combining traditional artisanal methods with modern, scalable retail operations to serve a diverse, international consumer base.

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REFERENCES

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Authors: verified mynth contributor (mynth data is contributed by M&A / PE professionals and systematically cross-verified with private deal documents and official press releases).

Press release: view release

Target: gong cha group

Acquirer: ta associates