ALLIANCE ETIQUETTES acquired by CHEQUERS
Context
Chequers Capital has acquired a majority stake in Alliance Etiquettes from Activa Capital. This transaction marks a highly successful exit for Activa Capital, which had built the group from a small regional player (Imprimerie Laulan, EUR8m revenue in 2015) into a national leader through eight add-on acquisitions. The management team remains invested in the business, and Activa Capital is reinvesting as a minority shareholder to support the next phase of growth. The new ownership aims to double or triple the group's size by pursuing international acquisitions in key wine-producing countries (Italy, Spain, Portugal) and expanding further into the luxury and cosmetics label markets.
This platform was built through multiple acquisitions, including Groupe Etienne (2018) and 5 Sept Etiquette (2020), illustrating an active consolidation strategy.
ALLIANCE ETIQUETTES, which reported an EBITDA margin of in 2020, is valued in this transaction at an EV/EBITDA multiple of , representing a to the average currently observed in the Industry & Manufacturing sector (11.6x).
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Target
Headquartered in the Bordeaux region, Alliance Etiquettes is a leading French producer of premium adhesive labels, primarily serving the wine and spirits market (over 80% of sales). The group also has a strong presence in the luxury food and cosmetics sectors, notably through its specialized pewter label business (Applic Etains).
Ent. Value
Equity Value
Multiples
EV / Revenue
EV / EBITDA
EV / EBIT
Historical Financials (EUR)
Other operations with ALLIANCE ETIQUETTES
| Date | Acquirer | Target | Country | Sector |
|---|---|---|---|---|
| 12/2024 | ALLIANCE ETIQUETTES | GRUPPO SAMORANI | ITALY | Labels & Adhesives |
| 03/2020 | ALLIANCE ETIQUETTES | 5 SEPT ETIQUETTE | FRANCE | Labels & Adhesives |
| 02/2018 | ALLIANCE ETIQUETTES | GROUPE ETIENNE | FRANCE | Labels & Adhesives |
| 01/2016 | ALLIANCE ETIQUETTES | IMPRIMERIE MAUMY | FRANCE | Labels & Adhesives |
| 12/2015 | ALLIANCE ETIQUETTES | NS ETIQUETTES | FRANCE | Labels & Adhesives |
REFERENCES
Valuation range: EV 100M - 350M EUR
Revenue range: 50M - 100M EUR
EBITDA range: 10M - 30M EUR
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Authors: This transaction was contributed by a verified mynth contributor and cross-checked against available transaction documents and official company communications.
Target: alliance etiquettes
Acquirer: chequers