TRAJAAN has been 100% owned by CISION since February 2026.

At what enterprise value was TRAJAAN acquired in 2026?

During the acquisition of TRAJAAN by CISION in 2026, the transaction's Enterprise Value is estimated to be in the range of 10M - 30M EUR.

When was TRAJAAN acquired by CISION?

TRAJAAN was acquired by CISION in 2026.

What was the revenue of TRAJAAN at the time of the deal?

The revenue of TRAJAAN at the time of the deal is estimated to be in the range of 0M - 5M EUR.

How is the data for the TRAJAAN acquisition sourced and is it reliable?

Mynth data is contributed by a professional community of M&A and Private Equity experts. Each transaction, including the TRAJAAN deal, is systematically cross-verified by our team using private deal documents and official sources. You can also find the official press release for this transaction here: https://www.cfnews.net/L-actualite/International/Operations/M-A/Trajaan-recherche-par-un-americain-558504

What is the average EV/EBITDA multiple for the TMT (Tech, Media, Telecom) sector in 2026?

The average EV/EBITDA multiple for the TMT (Tech, Media, Telecom) sector in 2026 is 15.1x.

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Home Database TMT (Tech, Media, Telecom)TRAJAAN

02/2026

TRAJAAN acquired by CISION

FRANCE Software / MarTech EV 10M - 30M EUR

Context

Cision acquired 100% of Trajaan to integrate advanced search intelligence and LLM analysis into its media intelligence suite. The deal follows a competitive process involving three potential buyers. The transaction provides an exit for the founders and business angels (who invested EUR650k in 2023). Trajaan will retain operational autonomy within Cision to leverage the group's massive distribution network. The valuation includes performance-based earn-outs over the coming years.

TRAJAAN, which reported an EBITDA margin of in 2025, is valued in this transaction at an EV/EBITDA multiple of , a level to compare with the average currently observed in the TMT (Tech, Media, Telecom) sector (15.1x).

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Target

Founded in 2021, Trajaan is a French start-up providing a consumer intent analysis platform. The solution analyzes search engine queries, social media trends, and Large Language Model (LLM) outputs to detect emerging consumer behaviors. The platform is used by 60+ blue-chip clients, including LVMH, Sanofi, Nestle, and the French government, to conduct real-time market research and reputation monitoring.

Ent. Value

Equity Value

Multiples

EV / Revenue

EV / EBITDA

EV / EBIT

Historical Financials (EUR)

Year

Rev

EBITDA

EBIT

2025

2024

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REFERENCES

Valuation range: EV 10M - 30M EUR

Revenue range: 0M - 5M EUR

Note: This page provides detailed data on a private equity M&A transaction. Detailed and exact financial metrics for the acquisition of TRAJAAN by CISION are reserved for mynth community members. Register for free to unlock full data.

Authors: This transaction was contributed by a verified mynth contributor and cross-checked against available transaction documents and official company communications.