At what enterprise value was TRAJAAN acquired in 2026?

During the acquisition of TRAJAAN by CISION in 2026, the company was valued at an estimated revenue multiple of 10x - 18x. The transaction's Enterprise Value is estimated to be in the range of 10M - 30M EUR. By registering for free, you get access to complete and exact transaction details including enterprise value, revenue, and EBITDA. Additionally, our database shows that the TMT (Tech, Media, Telecom) industry currently tracks an average EBITDA multiple of 14.4x, providing a valuable benchmark for this transaction.

What was the EV/EBITDA of TRAJAAN when it was acquired by CISION?

The exact EV/EBITDA multiple for TRAJAAN is available on mynth capital. For comparison, the TMT (Tech, Media, Telecom) sector currently shows an average EBITDA multiple of 14.4x. Join our community for free to access full valuation data and industry trends.

When was TRAJAAN acquired by CISION?

TRAJAAN was acquired by CISION in 2026.

What was the revenue of TRAJAAN at the time of the deal?

The revenue of TRAJAAN at the time of the deal is estimated to be in the range of 0M - 5M EUR. Register for free to access the full transaction report and exact valuation multiples.

What is Enterprise Value (EV)?

Enterprise Value (EV) is a measure of a company's total value, often used as a more comprehensive alternative to equity market capitalization. EV includes in its calculation the market capitalization of a company but also short-term and long-term debt as well as any cash on the company's balance sheet.

What is the EV/EBITDA multiple and why is it used?

The EV/EBITDA multiple is a financial ratio that compares a company's Enterprise Value (EV) to its Earnings Before Interest, Taxes, Depreciation, and Amortization (EBITDA). It is widely used in M&A and valuation because it allows for comparisons between companies with different capital structures and provides a clear view of operational profitability.

How is the data for the TRAJAAN acquisition sourced and is it reliable?

Mynth data is contributed by a professional community of M&A and Private Equity experts. Each transaction, including the TRAJAAN deal, is systematically cross-verified by our team using private deal documents and official sources. You can also find the official press release for this transaction here: https://www.cfnews.net/L-actualite/International/Operations/M-A/Trajaan-recherche-par-un-americain-558504

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Home Database TMT (Tech, Media, Telecom)TRAJAAN

02/2026

TRAJAAN acquired by CISION

FRANCE Software / MarTech EV 10M - 30M EUR

Context

Cision acquired 100% of Trajaan to integrate advanced search intelligence and LLM analysis into its media intelligence suite. The deal follows a competitive process involving three potential buyers. The transaction provides an exit for the founders and business angels (who invested EUR650k in 2023). Trajaan will retain operational autonomy within Cision to leverage the group's massive distribution network. The valuation includes performance-based earn-outs over the coming years.

TRAJAAN, which reported an EBITDA margin of LOGIN in 2025, is valued in this transaction at an EV/EBITDA multiple of LOGIN, a level to compare with the average currently observed in the TMT (Tech, Media, Telecom) sector (14.4x).

Note that this data is based on contribution from our growing community, composed of M&A and Private Equity professionals, and has been verified by our team to ensure its accuracy.

-> Deep-dive in TMT (Tech, Media, Telecom) market trends

Target

Founded in 2021, Trajaan is a French start-up providing a consumer intent analysis platform. The solution analyzes search engine queries, social media trends, and Large Language Model (LLM) outputs to detect emerging consumer behaviors. The platform is used by 60+ blue-chip clients, including LVMH, Sanofi, Nestle, and the French government, to conduct real-time market research and reputation monitoring.

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REFERENCES

Valuation range: EV 10M - 30M EUR

Revenue range: 0M - 5M EUR

Note: This page provides detailed data on a private equity M&A transaction. Detailed and exact financial metrics for the acquisition of TRAJAAN by CISION are reserved for mynth community members. Register for free to unlock full data.

Authors: verified mynth contributor (mynth data is contributed by M&A / PE professionals and systematically cross-verified with private deal documents and official press releases).