Platinum Equity entered into a definitive agreement to acquire all outstanding shares of Cision Ltd. for $10.00 per share in cash. The board unanimously approved the deal, which included a "go-shop" period until November 12, 2019. The acquisition was aimed at taking Cision private to allow for long-term strategic investments and innovation in earned media management without the quarterly pressures of public markets. Affiliates of GTCR, holding 34% of the shares, signed a voting agreement in favor of the deal.

CISION, which reported an EBITDA margin of LOGIN in 2019, is valued in this transaction at an EV/EBITDA multiple of LOGIN, representing a LOGIN discount to the 13.1x average currently observed in the TMT (Tech, Media, Telecom) sector.

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