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M&A

ACTIVE ASSURANCES

Acquired by

GROUPE FINIZY (MEILLEURTAUX)

FRANCE Brokerage EV [100m EUR - 500m EUR] 03/2021

Target

ACTIVE ASSURANCES

Acquirer

GROUPE FINIZY (MEILLEURTAUX)

Context

Meilleurtaux acquired 100% of Active Assurances, enabling the exit of financial sponsors Activa Capital and Bpifrance, as well as the founding management team. This strategic acquisition marks a shift in Meilleurtaux's business model: previously a simple comparator (lead generator) in auto/health insurance, the group now becomes a full-stack broker capable of selling, issuing, and managing contracts directly. The deal also strengthens its B2B wholesale brokerage capabilities through Active Assurances' subsidiary, Wazari.

This transaction is part of the Financial Services industry, which currently tracks an average EBITDA multiple of 14.0x since the beginning of 2026, 5.3% decrease compared to 2025. This data is based on contribution from our growing community, composed of M&A and Private Equity professionals, and has been verified by our team to ensure its accuracy.

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Target

Active Assurances is a French digital insurance broker specializing in auto and health insurance. Founded by Thomas Riottot and his partners, the company manages a portfolio of 160,000 clients. Beside its direct-to-consumer activity, it operates a wholesale brokerage arm under the brand Wazari, working with a network of 3,000 partner brokers.

Ent. Value

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Equity Value

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Multiples Analysis

EV / Revenue

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EV / EBITDA

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EV / EBIT

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Historical Financials (EUR)

Year
Rev
EBITDA
EBIT
2021
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2020
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Other operations with ACTIVE ASSURANCES

mynth data is contributed by M&A / PE professionals and systematically cross-verified against private deal documents and official releases. All source materials are destroyed post-validation to guarantee data anonymity and compliance.