UNITED BISCUITS (UB) acquired by YILDIZ HOLDING
Context
Yildiz Holding acquired United Biscuits from private equity firms Blackstone and PAI Partners. This transaction created the world's third-largest biscuit manufacturer. The strategic rationale was highly complementary: UB provided market dominance in the UK and Europe, regions where Yildiz had minimal presence, while Yildiz offered UB access to its strong distribution networks in North America, the Middle East, and Asia. The deal marked a successful exit for the private equity owners, who had held the asset since 2006 and had previously sold the salty snacks division (KP Snacks) to Intersnack.
UNITED BISCUITS (UB), which reported an EBITDA margin of LOGIN in 2013, is valued in this transaction at an EV/EBITDA multiple of LOGIN, representing a LOGIN to the average currently observed in the AgriFood sector (10.8x).
Note that this data is based on contribution from our growing community, composed of M&A and Private Equity professionals, and has been verified by our team to ensure its accuracy.
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Target
Headquartered in the UK, United Biscuits is a leading international manufacturer of biscuits and snacks. It owns some of the most iconic British brands, including McVitie's, Jaffa Cakes, Jacob's, Twiglets, Mini Cheddars, and Carr's. At the time of the deal, UB was the market leader in the UK and held strong market positions in Northern Europe (France, Netherlands, Belgium) through brands like BN and Delacre.
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Historical Financials (GBP)
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REFERENCES
Valuation range: EV 1b - 4b GBP
Revenue range: 750M - 1.3b GBP
EBITDA range: 150M - 250M GBP
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Authors: verified mynth contributor (mynth data is contributed by M&A / PE professionals and systematically cross-verified with private deal documents and official press releases).