SNOWLEADER
Acquired by
123 IM
SNOWLEADER acquired by 123 IM
Target
SNOWLEADER
Acquirer
123 IM
Context
Snowleader raised EUR15 million in a new funding round led by 123 Investment Managers, with participation from historic banking partners (Credit Agricole des Savoie via Oxygene and Bpifrance). This capital injection is designed to support a massive industrial scaling project. Specifically, the funds will finance the construction of a new 25,000 sqm automated logistics center in Le Versoud (near Grenoble) to triple shipping capacity. Additionally, the roadmap includes accelerating international sales (aiming for 40% export) and expanding the physical retail network in strategic European cities.
This transaction is part of the Retail & Consumer industry, which currently tracks an average EBITDA multiple of 10.9x since the beginning of 2026, 11.3% decrease compared to 2025. This data is based on contribution from our growing community, composed of M&A and Private Equity professionals, and has been verified by our team to ensure its accuracy.
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Target
Snowleader is a dynamic French retailer specializing in outdoor sports gear and apparel. Based in Annecy, the company was founded to serve outdoor enthusiasts, offering a carefully curated selection of equipment and clothing for activities like skiing, snowboarding, hiking, trail running, and mountaineering.
Ent. Value
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Equity Value
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Multiples Analysis
EV / Revenue
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EV / EBITDA
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EV / EBIT
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Historical Financials (EUR)
Other operations with SNOWLEADER
| Date | Acquirer | Target | Country | Sector | Deal Context |
|---|---|---|---|---|---|
| 01/2020 | 123 IM | SNOWLEADER | FRANCE | Sport | Eleven years after its founding in Annecy, the outdoor sports retailer Snowleader reports nearly EUR35 million in sales, with 40% coming from international markets. To support its growth (38% in 2019), the company raised EUR10 million from 123 IM, BNP Paribas Developpement, and Sofimac Regions. A minority portion of this funding allows for the exit of some shareholders who had invested EUR2.5 million at the end of 2015—namely Turenne CP, Bpi, and Expansinvest. |
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