PEARSON (ITALY & GERMANY) acquired by SANOMA CORPORATION
Context
Sanoma acquired Pearson's local K12 learning content businesses in Italy and Germany. This landmark transaction marks Sanoma's entry into the Italian K12 market—one of Europe's largest—and reinforces its position in Germany. The deal was financed through a 4-year term loan facility. Sanoma committed to an additional EUR10 million investment over three years to accelerate the digitalization of the Italian secondary education segment, leveraging its existing pan-European digital platforms.
PEARSON (ITALY & GERMANY), which reported an EBITDA margin of in 2024, is valued in this transaction at an EV/EBITDA multiple of , representing a to the average currently observed in the Retail & Consumer sector (11.2x).
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Target
Pearson Italy & Germany is a top provider of K12 learning materials, with a particularly strong presence in lower and upper secondary education (80% of sales). It holds market-leading positions in subjects like philosophy and literature. Combined, the businesses serve millions of students with a blend of reputable printed materials and evolving digital tools. At the time of the deal, they employed 251 people.
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REFERENCES
Valuation range: EV 100M - 350M EUR
Revenue range: 100M - 200M EUR
EBITDA range: 25M - 50M EUR
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Authors: This transaction was contributed by a verified mynth contributor and cross-checked against available transaction documents and official company communications.