Perceva entered into a definitive agreement to acquire a majority stake in Adventiel, marking a major transition from its historical cooperative governance to a private equity-backed corporate structure. This strategic partnership was established to provide Adventiel with the financial firepower and managerial expertise required to scale from a regional leader in the Grand Ouest into a dominant national player in the AgTech sector. The transaction was motivated by the urgent need for French agricultural data players to consolidate in the face of rapid AI and Big Data revolutions while ensuring that data remains independent of foreign tech giants. Following the acquisition, the group aims to double its revenue by focusing on strategic digital services and expanding its national reach under the continued leadership of its existing management team.

ADVENTIEL, which reported an EBITDA margin of LOGIN in 2024, is valued in this transaction at an EV/EBITDA multiple of LOGIN, a level to compare with the average currently observed in the TMT (Tech, Media, Telecom) sector (13.6x).

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