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03/2018

Rossopomodoro acquired by OPCAPITA

ITALY Hospitality & Leisure / Hospitality / Restaurants / Chains EV 50M - 150M EUR

Context

UK private equity firm OpCapita completed the majority buyout of Sebeto Group S.p.A., marking the sponsor’s inaugural platform investment in Italy. The transaction marks the full exit of Change Capital Partners, which had held a 70% majority stake since 2011 following a competitive auction process initiated in late 2017. Founders Franco Manna and Pippo Montella executed a significant equity rollover, retaining a combined 20% minority stake in the new holding structure alongside OpCapita. For the 2017 fiscal year, the casual dining platform reported consolidated revenue of and an adjusted EBITDA of . In conjunction with the transaction, OpCapita instituted a new governance structure and executive leadership team to accelerate international expansion and operational standardisation across core restaurant concepts, including Rossopomodoro. Former Benetton CEO Marco Airoldi was named Executive Vice President, and Roberto Colombo (formerly of Autogrill) was appointed Chief Executive Officer. OpCapita Operating Partner Stephen Alexander and Managing Director Joshua Spoerri joined the board of directors. Founder Franco Manna transitioned to Chairman, with Pippo Montella overseeing strategic procurement and supplier relations. On the sell-side, Change Capital Partners was advised by Rothschild & Co, with a deal team comprising Irving Bellotti, Edward Duckett, Stefano Siccità, and Giovanni Chiarugi. Legal counsel to Change Capital was provided by Legance, while management was represented by Studio Ambrosino-Pecora. On the buy-side, OpCapita was advised by financial adviser Lazard, with Chiomenti acting as legal and tax counsel.

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Target

Founded in 1998 in Naples, Rossopomodoro operates a network of Neapolitan pizzeria restaurants that combines franchised and company‑managed outlets. The concept centres on authentic Neapolitan pizza prepared by trained pizzaioli, complemented by a limited range of pasta and appetizers, and relies on high‑quality raw materials sourced from Italian and Campania suppliers. The chain serves both casual‑dining guests and quick‑service customers, positioning itself as an authentic Italian food experience for consumers seeking traditional pizza in urban and tourism‑driven locations. Expansion has been pursued through new openings in flagship venues and through a partnership model that leverages local operators to replicate the brand’s standards abroad. Rossopomodoro’s business model generates revenue primarily from restaurant sales and franchise fees, while maintaining strict control over product quality and brand image across its international footprint.

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Historical Financials (EUR)

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Other operations with Rossopomodoro

List of similar M&A transactions (Date, Acquirer, Target, Country, Sub-sector)
DateAcquirerTargetCountrySector
09/2025Spoon BrandsRossopomodoroITALYRestaurants / Chains
01/2011Change Capital PartnersRossopomodoroITALYRestaurants / Chains

REFERENCES

Valuation range: EV 50M - 150M EUR

Revenue range: 50M - 100M EUR

EBITDA range: 5M - 25M EUR

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Authors: This transaction was contributed by a verified mynth contributor and cross-checked against available transaction documents and official company communications.

Target: rossopomodoro