At what enterprise value was WELLA acquired in 2025?

You can find the full valuation details of WELLA on mynth capital. The transaction's Enterprise Value is estimated to be in the range of 1b - 4b USD. By registering for free, you get access to complete and exact transaction details including enterprise value, revenue, and EBITDA. Additionally, our database shows that the Retail & Consumer industry currently tracks an average EBITDA multiple of 11.3x, providing a valuable benchmark for this transaction.

What was the EV/EBITDA of WELLA when it was acquired by KKR?

The exact EV/EBITDA multiple for WELLA is available on mynth capital. For comparison, the Retail & Consumer sector currently shows an average EBITDA multiple of 11.3x. Join our community for free to access full valuation data and industry trends.

When was WELLA acquired by KKR?

WELLA was acquired by KKR in 2025.

What is Enterprise Value (EV)?

Enterprise Value (EV) is a measure of a company's total value, often used as a more comprehensive alternative to equity market capitalization. EV includes in its calculation the market capitalization of a company but also short-term and long-term debt as well as any cash on the company's balance sheet.

What is the EV/EBITDA multiple and why is it used?

The EV/EBITDA multiple is a financial ratio that compares a company's Enterprise Value (EV) to its Earnings Before Interest, Taxes, Depreciation, and Amortization (EBITDA). It is widely used in M&A and valuation because it allows for comparisons between companies with different capital structures and provides a clear view of operational profitability.

How is the data for the WELLA acquisition sourced and is it reliable?

Mynth data is contributed by a professional community of M&A and Private Equity experts. Each transaction, including the WELLA deal, is systematically cross-verified by our team using private deal documents and official sources. You can also find the official press release for this transaction here: https://www.coty.com/news/coty-sells-remaining-stake-in-wella-to-kkr

← DATABASE

Home Database Retail & ConsumerWELLA

12/2025

KKR

invests in

WELLA

SWITZERLAND Consumer Products / Personal & Household / Hygiene & Beauty Brands EV 1b - 4b USD

KKR invests in WELLA

SWITZERLAND Consumer Products / Personal & Household / Hygiene & Beauty Brands EV 1b - 4b USD

Context

Coty has sold its remaining 25.8% stake in hair care brand Wella to KKR for $750 million, while retaining its rights to a portion of the proceeds from any future sale or initial public offering. This transaction marks the end of a program launched in 2020 to simplify Coty's portfolio and operations, and allows the company to reduce its debt and refocus on its fragrance segment. KKR's strategy is based on identifying companies with long-term growth potential, and creating value for shareholders through proactive management and expertise in value creation. The transaction was carried out with the help of Citi as financial advisor and Skadden, Arps, Slate, Meagher & Flom LLP as legal advisor for Coty, while Simpson Thacher & Bartlett LLP acted as legal counsel for KKR.

WELLA, which reported an EBITDA margin of LOGIN in 2025, is valued in this transaction at an EV/EBITDA multiple of LOGIN, a level to compare with the average currently observed in the Retail & Consumer sector (11.3x).

Note that this data is based on contribution from our growing community, composed of M&A and Private Equity professionals, and has been verified by our team to ensure its accuracy.

-> Deep-dive in Retail & Consumer market trends

Target

Wella is a company specializing in hair care, offering a range of products and services for hair care professionals and consumers. Founded in 1880, Wella has become one of the most recognized brands in the beauty sector, with a global presence and a product portfolio that includes hair dyes, care and styling products, as well as equipment for hair salons. Wella is known for its commitment to innovation and quality, and works closely with hair care professionals to develop products and services that meet consumer needs. With a rich history and in-depth expertise in the hair care sector, Wella continues to play a significant role in the beauty industry.

Ent. Value

Equity Value

Multiples

EV / Revenue

EV / EBITDA

EV / EBIT

Historical Financials (USD)

Year

Rev

EBITDA

EBIT

2025

2024

Other operations with WELLA

REFERENCES

Valuation range: EV 1b - 4b USD

Note: This page provides detailed data on a private equity M&A transaction. Detailed and exact financial metrics for the acquisition of WELLA by KKR are reserved for mynth community members. Register for free to unlock full data.

Authors: mynth contributor (mynth data is contributed by M&A / PE professionals and systematically cross-verified with private deal documents and official press releases).

Target: wella

Acquirer: kkr