BISCUIT INTERNATIONAL acquired by PLATINUM EQUITY
Context
Platinum Equity acquired a controlling stake in Biscuit International from its previous shareholders (Qualium Investissement). The transaction positions Platinum Equity to support the company's aggressive buy-and-build strategy in the fragmented European private label market. With over EUR500 million in revenue, Biscuit International serves as a scalable platform to acquire other local biscuit manufacturers across Europe, leveraging Platinum's financial resources and operational expertise.
BISCUIT INTERNATIONAL, which reported an EBITDA margin of LOGIN in 2019, is valued in this transaction at an EV/EBITDA multiple of LOGIN, representing a level LOGIN the average currently observed in the AgriFood sector (10.5x).
Note that this data is based on contribution from our growing community, composed of M&A and Private Equity professionals, and has been verified by our team to ensure its accuracy.
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Target
Headquartered in Paris, Biscuit International is a leading European manufacturer of private label sweet biscuits. The company was formed through the merger of several regional players (Groupe Poult in France, Banketgroep in Netherlands, etc.). It markets a wide range of traditional biscuits and has developed a strong portfolio of "Better-for-You" products (organic, low-calorie, sugar-free, gluten-free) to meet changing consumer habits.
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Historical Financials (EUR)
Other operations with BISCUIT INTERNATIONAL
| Date | Acquirer | Target | Country | Sector | Deal Context |
|---|---|---|---|---|---|
| 10/2021 | BISCUIT INTERNATIONAL | CONTINENTAL BAKERIES | NETHERLANDS | Food Processing | Biscuit International acquired Continental Bakeries from Goldman Sachs Asset Management. This "transformational" deal allows the group to effectively double its size, increasing revenue from EUR530 million to over EUR900 million. The combined entity employs 4,500 people and operates 33 factories with a production capacity of 300,000 tons per year. The transaction was financed through a capital increase subscribed by Platinum Equity and the management team, alongside new debt facilities. The deal creates an undisputed pan-European giant with over 80% of sales generated outside France. |
REFERENCES
Valuation range: EV 500M - 1.5b EUR
Revenue range: 450M - 900M EUR
EBITDA range: 50M - 100M EUR
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Authors: verified mynth contributor (mynth data is contributed by M&A / PE professionals and systematically cross-verified with private deal documents and official press releases).
Acquirer: platinum equity