At what enterprise value was THE SPICE TAILOR acquired in 2022?

During the acquisition of THE SPICE TAILOR by PREMIER FOODS in 2022, the company was valued at an estimated revenue multiple of below 5x. The transaction's Enterprise Value is estimated to be in the range of 20M - 50M GBP. By registering for free, you get access to complete and exact transaction details including enterprise value, revenue, and EBITDA. Additionally, our database shows that the AgriFood industry currently tracks an average EBITDA multiple of 10.6x, providing a valuable benchmark for this transaction.

What was the EV/EBITDA of THE SPICE TAILOR when it was acquired by PREMIER FOODS?

The exact EV/EBITDA multiple for THE SPICE TAILOR is available on mynth capital. For comparison, the AgriFood sector currently shows an average EBITDA multiple of 10.6x. Join our community for free to access full valuation data and industry trends.

When was THE SPICE TAILOR acquired by PREMIER FOODS?

THE SPICE TAILOR was acquired by PREMIER FOODS in 2022.

What was the revenue of THE SPICE TAILOR at the time of the deal?

The revenue of THE SPICE TAILOR at the time of the deal is estimated to be in the range of 5M - 25M GBP. Register for free to access the full transaction report and exact valuation multiples.

What is Enterprise Value (EV)?

Enterprise Value (EV) is a measure of a company's total value, often used as a more comprehensive alternative to equity market capitalization. EV includes in its calculation the market capitalization of a company but also short-term and long-term debt as well as any cash on the company's balance sheet.

What is the EV/EBITDA multiple and why is it used?

The EV/EBITDA multiple is a financial ratio that compares a company's Enterprise Value (EV) to its Earnings Before Interest, Taxes, Depreciation, and Amortization (EBITDA). It is widely used in M&A and valuation because it allows for comparisons between companies with different capital structures and provides a clear view of operational profitability.

How is the data for the THE SPICE TAILOR acquisition sourced and is it reliable?

Mynth data is contributed by a professional community of M&A and Private Equity experts. Each transaction, including the THE SPICE TAILOR deal, is systematically cross-verified by our team using private deal documents and official sources. You can also find the official press release for this transaction here: https://www.premierfoods.co.uk/news/acquisition-of-the-spice-tailor-accelerating-branded-growth-strategy/

← DATABASE

Home Database AgriFoodTHE SPICE TAILOR

07/2022

THE SPICE TAILOR

Acquired by

PREMIER FOODS

UNITED KINGDOM Food Processing / Food Products EV 20M - 50M GBP

THE SPICE TAILOR acquired by PREMIER FOODS

UNITED KINGDOM Food Processing / Food Products EV 20M - 50M GBP

Context

Premier Foods agreed to acquire 100% of The Spice Tailor shares on a cash-free, debt-free basis, marking a strategic bolt-on to its ethnic foods portfolio. Transaction facts highlight a full ownership transfer, funded via cash and committed facilities, with completion pending merger control clearance and structured earn-outs over three years tied to future sales performance. The strategic rationale resonates deeply with Premier Foods' growth playbook, leveraging its established branded growth model to amplify The Spice Tailor's momentum. Sector alignment is evident in the premium meal kits' synergy with Sharwood's and Loyd Grossman, both rooted in authentic accompaniments, while consumer shifts toward home cooking, premiumisation, and ethnic authenticity provide ideal timing. Post-deal objectives center on distribution expansion via Premier's retailer networks across the UK, Australia, Canada, and Ireland—particularly bolstering the acquirer's Australian footprint—and elevating marketing investment for heightened penetration.

THE SPICE TAILOR, which reported an EBITDA margin of LOGIN in 2022, is valued in this transaction at an EV/EBITDA multiple of LOGIN, a level to compare with the average currently observed in the AgriFood sector (10.6x).

Note that this data is based on contribution from our growing community, composed of M&A and Private Equity professionals, and has been verified by our team to ensure its accuracy.

-> Deep-dive in AgriFood market trends

Target

The Spice Tailor, headquartered in the United Kingdom, specializes in premium, authentic Indian and South East Asian meal kits and accompaniments. The company offers a diverse portfolio including Indian curry kits, lentil daal kits, Asian curry kits, biryani kits, and Indian pastes, enabling consumers to prepare restaurant-quality meals at home with ease and authenticity. These products cater to food enthusiasts seeking convenient yet flavorful home cooking solutions, with vegetarian-friendly options across various cuisines. Founded by Adarsh and Anjum Sethia, The Spice Tailor has established itself as a high-growth player in the ethnic foods segment, demonstrating a compound annual growth rate exceeding 20% over the four years prior to 2022. This trajectory underscores its strong alignment with prevailing consumer trends toward premiumisation, authenticity, and convenient meal preparation. Moreover, its geographical presence spans key markets such as the UK, Australia, Canada, and Ireland, positioning it effectively within international retail channels.

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REFERENCES

Valuation range: EV 20M - 50M GBP

Revenue range: 5M - 25M GBP

Note: Detailed and exact financial metrics (Enterprise Value, Revenue, EBITDA, and precise Multiples) are reserved for Mynth community members. Register for free to unlock full data.

Authors: mynth contributor (mynth data is contributed by M&A / PE professionals and systematically cross-verified with private deal documents and official press releases).