HOTEL TECHNOLOGY MANAGEMENT (HTM) acquired by GROUPE PASSMAN
Context
Passman Group has completed the acquisition of Hotel Technology Management (HTM), a UK-based specialist in high-end hospitality technology solutions. This strategic acquisition marks a significant milestone in Passman’s European expansion strategy, substantially strengthening its footprint in the British market, where the group already maintains a historical presence. The deal serves as a powerful commercial and technological lever, reinforcing Passman’s position across the entire value chain. It is also expected to unlock significant commercial synergies by broadening the service offerings available to clients of both companies. HTM’s customers will gain access to Passman’s comprehensive ecosystem of solutions, while Passman will benefit from HTM’s deep understanding of the UK market and its established local partner network. This acquisition aligns with the ongoing consolidation trend in the European hospitality connectivity and digital services sector. It aims to address the growing demand for connected infrastructure, driven by the digital transformation of hotels and evolving guest expectations for seamless digital experiences.
HOTEL TECHNOLOGY MANAGEMENT (HTM), which reported an EBITDA margin of in 2026, is valued in this transaction at an EV/EBITDA multiple of , a level to compare with the average currently observed in the TMT (Tech, Media, Telecom) sector (15.1x).
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Target
HTM is a leading technology provider specializing in IT and network solutions tailored for the luxury hospitality sector. With over 30 years of expertise, the company supports hotels of all sizes in designing, deploying, and managing their digital infrastructures. As a full-service IT integrator and infrastructure manager, HTM addresses the full spectrum of technological needs for hotels, including Wi-Fi networks, telephony, TV and casting systems, digital signage, and IT support. The company delivers bespoke solutions that align with the operational requirements of each property. HTM operates on a managed services model, offering equipment maintenance, network monitoring, and 24/7 technical support. This approach enables hotels to outsource their technology infrastructure management while ensuring a seamless, high-quality experience for their guests. The group has a strong presence in the UK and across Europe, serving a diverse portfolio of independent hotels as well as major international chains such as IHG and Leonardo Hotels.
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REFERENCES
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Target: hotel technology management (htm)
Acquirer: groupe passman