HIGH RIDGE BRANDS (ORAL CARE PORTFOLIO)
Acquired by
PERRIGO COMPANY
HIGH RIDGE BRANDS (ORAL CARE PORTFOLIO) acquired by PERRIGO COMPANY
Target
HIGH RIDGE BRANDS (ORAL CARE PORTFOLIO)
Acquirer
PERRIGO COMPANY
Context
The acquisition of the High Ridge Brands Oral Care assets by Perrigo signifies a definitive densification of the group’s specialized hygiene division. The strategic rationale for this transaction hinges on a "category-dominance" maneuver, merging the target’s technical operational depth in the branded-value children’s segment with the acquirer’s massive Ranir platform. This structural alignment provides the organization with the scientific talent and trademark hardware necessary to address the increasing consumer shift toward high-quality, cost-effective oral health solutions. By incorporating these market-leading value brands, the organization is now positioned to execute a disruptive innovation strategy that offers retail partners exclusive, branded programs alongside traditional private-label offerings.
The transaction values HIGH RIDGE BRANDS (ORAL CARE PORTFOLIO) at an EV/Revenue multiple of LOGIN.
This transaction is part of the Healthcare & Pharma industry, which currently tracks an average EBITDA multiple of 13.3x since the beginning of 2026, 1.5% decrease compared to 2025. This data is based on contribution from our growing community, composed of M&A and Private Equity professionals, and has been verified by our team to ensure its accuracy.
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Target
The High Ridge Brands Oral Care unit operates as a specialized portfolio of value-oriented personal care assets, primarily focusing on the high-fidelity children’s and specialized hygiene markets. The organization thrives on a philosophy of "accessible hygiene," prioritizing the delivery of innovative, licensed, and branded products that challenge premium national incumbents on both price and shelf-appeal. Its value proposition resides in its ability to capture high-frequency consumer loyalty through iconic brands like Firefly® and REACH®, which utilize technical operational depth in product design to make routine self-care engaging for younger demographics. The entity's strategy centers on a disruptive innovation model, providing retail partners with high-margin alternatives to traditional tier-one brands.
Ent. Value
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Equity Value
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Multiples Analysis
EV / Revenue
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EV / EBITDA
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EV / EBIT
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Historical Financials (EUR)
Other operations with HIGH RIDGE BRANDS (ORAL CARE PORTFOLIO)
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