EUROPEAN WAX CENTER acquired by GENERAL ATLANTIC

European Wax Center, Inc. is a prominent American franchisor and operator specializing in out-of-home waxing services. Founded in 2004 and headquartered in Plano, Texas, the company has established a significant footprint across the United States. As of 2025, its network consisted of over 1,000 centers located in 44 states. The company's business model is centered on providing a professional and high-quality personal care experience. Services are performed by extensively trained wax specialists in private, clean suites, ensuring guest comfort and privacy. A key differentiator for the brand is its proprietary Comfort Wax®, a unique hard wax formulation designed to provide a more efficient and less painful experience for clients. In addition to its core waxing services, which amounted to approximately 23 million individual services per year, the company offers a complementary line of proprietary skincare and beauty products designed to enhance and prolong waxing results. The corporation fosters a strong set of values—We Care About Each Other, We Do the Right Thing, We Delight Our Guests, and We Have Fun While Being Awesome—and has been certified as a Great Place to Work®.